Gordon Ramsay: The Bad Boy Chef From Hell’s Kitchen Teaches Good Business

It took a while for Chef Gordon Ramsay to come to my attention. With limited television viewing time available due to a hectic work schedule, I tend to watch a select group of cable channel programs that have patiently been waiting in my digital recorder. When summer comes and my first run favorites are unavailable, I get adventurous and occasionally go slumming amongst the broadcast channels. In the midst of that trash heap, I found the Chef from Hell.

I don’t know what made me watch, but there was something about a guy with a foreign accent yelling at a bunch of strange looking people in chef uniforms that appealed to me. It reminded me of visiting the carnivals during my younger days. I felt the same allure to Hell’s Kitchen that I did to the Bonnie and Clyde Death Car exhibit or the Reefer Madness film theater in the exhibits section of the carnival.

Watching Hell’s Kitchen for the first time bothered me. I dislike reality television shows. My wife and I share an office in our home with a television set that is on most of the time. In the interest of marital bliss, I occasionally watched Judge Judy or Jerry Springer. After growing bored of the antics on those programs, my wife discovered Big Brother. Although much easier on my ears, that show did nothing for me. I should have felt the same about Hell’s Kitchen.

With my finger firmly planted on the channel-changing button of my remote, I was ready to retreat back up to the sanity of the higher double and triple digit channel numbers on my cable box. Despite my best efforts, I could not change the channel. I had to watch every BLEEPING moment of Ramsey’s Tirades. By the end of the episode, I figured out why.

Despite my aversion to reality shows, I watch The Apprentice. Anyone interested in business probably does. Once you get past all the personalities, contestant chitchat and other crap thrown in to satisfy the standard reality television formula, it’s a show about business done right. When business is done wrong, the offending participant is fired. That’s about as real as it gets. That is also the appeal of what one of my adolescent children calls “the Mean Chef show.” Mean? I beg to differ. It’s about cooking and kitchen management done right.

Anyone who has ever been served a one or two hundred dollar meal that tasted like day old fast food can relate to Ramsay’s Standards and his passion for serving the best food in the most creative way possible. Although I am a late comer to Hell’s Kitchen, I have become an ardent fan. So much so that I actually journeyed to the BBC America cable channel to seek out more of Ramsay. What I found was wonderful.

Although I haven’t really watched UK television in a serious way since Benny Hill, I took a chance with Ramsay’s Kitchen Nightmares and won big. I found the series to be entertaining and very informative. In a day when the overall educational process is dumbed-down to the point of being almost useless and somewhat illegitimate in the real world, it is refreshing to see how Ramsay is able to reach out and state the obvious to the clueless. This is something that people wanting to try their hand at the restaurant business can learn from.

As an occasional business project manager and consultant, it has been my unpleasant experience to have to explain to people why their ideas suck. That’s the reason I rarely do that work anymore. When facing a wide-eyed client who is ready to mortgage a home, borrow from relatives or max out credit cards to open a dream business, I often have to be the one to explain why they should not. It’s hard to tell people what most financial, mortgage, credit card and commercial real estate companies will not. Those entities stand to profit from a small business failure as much as a success.

People that fail at business usually end up back at work for another twenty years paying for a dream that turned into a nightmare. The lenders know they’ll do anything to save their home, so they get paid. Suppliers looking to dump over-priced retail displays and over-stocked wholesale items just want to make a sale. The strip mall landlord with empty stores and a bad location is glad to get as little as a few months rent out of any Sam Walton wannabe so he or she can pay a few of their own bills.

Ramsay’s Kitchen Nightmares illustrates what I call Logic’s Lousy Lesson: Business Owners can do anything they want, as long as they do it the right way. Just because you love skating, doesn’t mean you should open a skating accessories store. Your Grandma may cook up a mean batch of oatmeal cookies, but think twice before you bet the farm on that recipe. He may have a potty mouth, but Ramsay knows what works and what doesn’t. Maybe that’s because he had his own hard lessons along the way.

Born in 1966, the future Scottish Celebrity Chef watched his father try various careers and businesses. Because of many failures, the family constantly moved. Ramsay probably thought he inherited his father’s knack for bad luck along with his first name. After youthful successes in football (soccer), the future chef was going to be signed by the Rangers. A series of injuries prevented that. Rather than sign with a lower league team, Gordon enrolled at a local college to study hotel management and catering. He was just nineteen years old.

After working in relatively small kitchens and managing hotel dining rooms, he moved to London. Ramsay’s gig at Harvey’s placed him under Chef Marco Pierre White. White is considered the godfather of modern English cooking and cuisine, but has a notorious temper and tyrannical kitchen management style. During his heyday, Chef White routinely ejected patrons that complained about his cuisine and allegedly abused his staff in one way or another. Ramsay left Harvey’s after almost three years and later stated he was tired of the “the rages and the bullying and violence.”

Chef Ramsay decided to further his perfection of the French Cuisine by going to work for Albert Roux at Le Gavroche in Mayfair. It was there that he met Jean-Claude Breton, his Hell’s Kitchen Ma